Measure What Matters

Measure What Matters by John Doerr

Reading Time: 2 minutes



Measure What Matters by John Doerr - Notes

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Measure What Matters by John Doerr - Notes

Deepak Shukla’s Notes On Measure What Matters by John Doerr – Notes:

Hey guys,

I finished reading this book on the 10th of January 2021.

Here’s a synopsis of the book I grabbed from Amazon:

“Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.”

And here are my actual notes I took whilst I was listening to this on Audible:

  • At any given time some significant % of people are working on the wrong things
  • Keep firing yourself from jobs (important for founders)
  • Have more wood behind fewer arrows
  • Key results focus on output – pair quantity with quality
  • Pair key results
  • Focussing and committing to priorities
  • It is our choices that determine our path and who we are far more than our abilities
  • Understand if you Tell everyone to head across Europe than some will start in France others in Spain and Germany and won’t be united
  • Build an internal enemy for us to compete against
  • Pillars of OKRs
  1. Less is more
  2. Important to strive for a goal that’s immediately beyond your grasp
  3. Tools not a weapon
  • Sales are the most important part of a business
  • Every single person should have quarterly OKRs
  • The what and the how
  • Stressing output is the key to increasing productivity
  • Peter Drucker is someone to read up on
  • It almost doesn’t matter what you know. It’s what you can do
  • What do we need to get done fast – and who is working on it?
  • Produce a what matters to Pearl Lemon 1-2 pager to share with all
  • Specifically higher + harder goals produce better performance
  • Eg Key result number 1 = I finish my presentation on time 2 = we would create a sample set of quarterly OKRs
  • Objective can be rolled over – key results evolve over a year
  • It’s not a key result unless it has a number
  • OKRs – objectives and key responsibilities
  • Ideas are easy – execution is everything


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